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Posted on: November 15, 2021

Town of Brownsburg Encourages Residents to Shop Local This Holiday Season

Women on Small Business Saturday

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On November 18, the Town Council adopted a proclamation officially making the Saturday after Thanksgiving "Small Business Saturday" in Brownsburg.


The Importance of Small Business Saturday

The Town of Brownsburg celebrates our local small businesses and the contributions they make to our local economy and community. With COVID-19 continuing to jeopardize the viability of small businesses, this year more than ever, every shopping dollar spent in Brownsburg counts to help the Brownsburg community remain strong and thrive. We encourage residents to spend their money with Brownsburg businesses on November 27.

Shopping in Brownsburg also helps keep sales tax dollars within the community, helps local businesses flourish, provides employment opportunities, and helps provide tax revenue that supports emergency services, infrastructure maintenance, and other services.

Small Business Saturday is a national campaign created by American Express in 2010. There is Cyber Monday and Black Friday – Small Business Saturday is a way to show support for our local small businesses during the holiday season. Businesses can create complimentary digital customizable materials to start promoting the day to your customers.

By the Numbers: The Impact of Small Businesses

Check out the impact of small businesses in Indiana, according to the U.S. Small Business Administration:

  • The 529,456 small businesses in Indiana account for 99.4% of all Indiana businesses.
  • Small businesses provide 44% of all jobs in Indiana, employing approximately 1.2 million individuals.
  • Between 1994 and 2018, Indiana small business employment grew by 4.2 percent.
  • A total of 8,568 identified firms exported goods worth $36.2 billion from Indiana in 2019. Of those exporters, 7,194—or 84.0 percent—were small.

Residents can find local shops on the Shop Small® Map.

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